THE SONTAG GROUP

Jocelyn Sontag leads a team of 16 travel advisors affiliated with Valerie Wilson Travel, Inc., a proud VIRTUOSO® member and part of the Chase Travel Group. Looking to refresh her brand, Jocelyn envisioned a new logo, website, team business cards, and fun merchandise for clients.

The updated logo design is centered around the initials “SG.” To emphasize the travel theme, the “G” was styled as a globe, with the “S” wrapping around it like a path or journey. The color palette—soft blues and creams—was chosen to evoke a sense of calm, control, and the serenity of seamless travel.

Logo design and branding for a team of travel advisors including website, business cards, and merchandise.